Whose content is it, anyway?
Lloyd Davis has a thoughtful post on his blog about all the content he has been putting online for the last decade and a half:
I want to take stock and put it all in some order. It’s one of those things that really needs doing. I think I know pretty much what I’m doing here now – there’s writey stuff, there’s visual stuff and there’s audio stuff and sometimes it all gets mixed up but that’s about the size of it…
I hate the way that these are all differently integrated – ideally, I mean in that ideal world where I had a team of people to sort this out for me, I’d have everything also hosted independently and from today I’d not be using any of these services as the primary channel/home for anything.
I think Lloyd is right to be concerned – as he sees value in his content he wants to ensure he has some control, or ownership over it.
For a lot of people, of course, this won’t matter at all – perhaps they don’t consider their online output to have that much long term value. Indeed, for some people it will depend on the medium. I’m not overly fussed about my Tweets, for instance.
There are bits of my digital footprint that I work hard to ensure won’t disappear though. Take this blog for instance. I’ve been writing it since 2004 and there are nearly 2,500 posts on it. Not all – or even any – has that much value, but I’d be sad if I ever lost it.
So, I run my own server, with my own version of WordPress rather than relying on a third party service. I also back the whole thing up in three different places – locally on the server, on Amazon’s cloud and on my laptop.
Then there are the photos. My Flickr stream is full of them of course, which were either taken on a digital camera – in which case a copy must sit on a computer somewhere, from which I uploaded them, or a smartphone – in which case they might well be lost.
Photos I upload to Instagram via my phone automatically get sent to Flickr via IFTTT now, so there’s two copies of those, and anything uploaded to Flickr subsequently gets added to Dropbox, which then downloads to my laptop, preserving another copy.
Of course, there are loads of photos on my laptop, thousands, going back years, that aren’t online anywhere and are therefore at risk should something happen to my computer! Hence, backups to a local device (an Apple Time Capsule). I ought to sort out a cloud backup service like Carbonite too.
So, the answer is backups and lots of them. Not just local ones, either, but in the cloud somewhere too just in case your own hardware fails. My other advice, if you’re worried about this stuff (don’t bother if not), is to have a play with something like WordPress, get some web hosting, try importing content into it. Even if you don’t tell anyone about it, use it as an archiving service – where pretty much everything is under your control.
In other words, own your own destiny wherever you can. Where you host stuff on the web, make sure you have a local copy; and try to have a copy of content you treasure in the cloud too, just in case. Services like Twitter, Facebook, Flickr, YouTube, Pinterest – all of them – don’t owe you anything and you shouldn’t trust them to always be there or to always do the right thing with your content.