A few thoughts on the year ahead
But certainly not any predictions!
In the space in which Kind of Digital operates – which means largely working with public sector people in helping them innovate in the way they engage with citizens and communities using technology – I suspect the next twelve months will see a bit of gradual evolution.
There are two conflicting agendas in a way – perhaps a bit of a catch 22. There’s no money to innovate, but unless organisations start to innovate they’re to making the most of the money they do have.
Still, I think the move this year is likely to be around the use of those tools that emerged recently by more people within organisations. Twitter isn’t quite the telephone on your desk, but it can’t be too long before the comparison is valid.
I still feel that we haven’t seen anything really interesting with mobile in the digital engagement space. Money is an issue here of course, as mobile development needs time and space to get figured out and money to develop. Still, with the proliferation of smart phones these days, surely someone is going to make the jump soon.
One other area I’ll be keeping an eye on is the rollout of quicker broadband throughout most of the country. There are still a lot of questions about those rural areas that won’t get the access, but even so – what happens once the vast majority of folk have decent speed internet access? Most folk assume that having it is de facto a good thing – and I agree with them – but it will be fascinating to see the use cases emerge.
For me personally, there are challenges ahead, and the economic situation is very much a part of that. It’s tough out there and one has to work ever harder for each pound customers pay.
I’m obviously looking forward to OurHousing being up and running in the next couple of months – it’s a new sector to work in, and an exciting tool that we are developing which I think can have a really positive social impact.
I’d like to get around to blogging more often here – it was this blog that allowed me to start doing this stuff for a living and I feel I owe it some love. Part of that will be to start doing regular web chats again, and maybe experimenting with other ways of interacting online – maybe some Google Hangouts perhaps?
That’s probably enough from me. Many thanks to all the lovely people who have supported me and Kind of Digital in 2012 – and here’s to another interesting twelve months!